The Pavillon Carré de Baudouin in Paris hosts “Virtual Seoul”, the latest series by photographer and 2016 Albert Kahn Award winner Françoise Huguier.

This work is a continuation of the artist’s 1984 trip to the Korean capital. 20 years later her experience is completely different as the city seems to have lost control in its race for development.

Françoise Huguier deliberately “lost” herself in the streets of Seoul as a way to better absorb this new Korean culture. Within the Pavilion, the works are scattered everywhere, even in the stairs. Walking the show feels like following the artist’s footsteps as she was combing the streets of Seoul.

The viewer ends up surprised by Korea, the exuberance of its youth and the overwhelming consumerism around the city. It is certainly hard to understand the fears and issues of Korean society from an occidental point of view but Francoise Huguier successfully contributes to opening western eyes on Seoul.



Françoise Huguier, Virtual Seoul
Until December 31st, 2016

Pavillon Carré de Baudouin
121 rue de Ménilmontant
75020 Paris

Tuesday – Saturday: 11am – 6pm